Bohemian Blooms Florist
Established in 2016 by Keeley Coburn, Bohemian Blooms is an independent boho-style floral events studio specialising in weddings, events and workshops situated against a 16th-century barn conversion in the village of North End, just outside Chelmsford. Taking their responsibility towards Mother Earth very seriously by using eco-friendly materials and biodegradable products where possible and being mindful of what can be repurposed, up-cycled, and re-used with our planet earth in mind.
SECTOR
Floristry
SERVICES
Web Design, SEO, Web Copy
Bohemian Bloom's website was designed to serve as Keeley's chic and contemporary digital shop window. Beyond aesthetics, her site was optimised with local SEO in mind, along with her Google Business Profile, which saw an 189% increase in interactions within the first month of launching.
Her original logo and website were replaced with neutral colours and pastel highlights, allowing for her incredible portfolio of work to sing. Additionally, the typography was replaced with a traditional yet modern font pairing to add contrast.
When it came to setting the tone for her web copy, I took inspiration from Keely's effortlessly down-to-earth and free-spirited energy to give her the edge against her competitors.
“The guy practically performed a miracle within my budget. I was expecting a simple touch-up, and he handed me a brand makeover!
The web copy? He turned my thoughts into a captivating story rather than a robotic business pitch.
Communication-wise, despite my vague brief, he deciphered a few links I sent as inspiration and created a web design I couldn't be happier with!
Huxley is your go-to guy. Worth every penny, and then some!”